The Analytics tabs explained
What each Analytics tab in Hyvo answers: Overview, Live, Content, Intelligence, Audience, Platforms, Video, Stories and Best time.
Each tab in Analytics answers one question. Press the number keys 1 to 9 to jump between them.
| Tab | The question it answers | What you'll find |
|---|---|---|
| Overview | How am I doing? | A summary in plain words, AI takeaways, and your headline numbers, such as followers, engagements, impressions and profile visits, with the change from the previous period |
| Live | What's happening right now? | Activity on your recent posts as it happens |
| Content | How did every post do? | Each post with its numbers, sortable, so you can see your best and weakest |
| Intelligence | What works, and why? | What works by format, topic, content pillar, hook or hashtag, and patterns that consistently perform (or don't) |
| Audience | Who listens? | Follower growth and, where Instagram or Threads share them, audience details |
| Platforms | How do my platforms compare? | Each platform side by side |
| Video | How do my videos do? | Views, watch time and retention, where the platform reports them |
| Stories | How do my Instagram stories do? | Your Instagram stories' results |
| Best time | When should I post? | Your best windows, a day-and-hour heat map, and the best time for each platform and account. See Find your best time to post. |
On the Free plan, Analytics shows the Overview. The other tabs are on Starter, Growth and Scale.
Not enough data yet?
Tabs like Intelligence and Best time need a number of posts to find a pattern. Until then you'll see messages like "Not enough posts yet". Hyvo never shows a pattern it can't support.